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In our post yesterday, Team Lotus boss Tony Fernandes revealed that his team’s green/yellow cars will sport two new logos for this weekend’s British GP. They are GE and Caterham.
The American giant joined Team Lotus as sponsor last month, while British maker of the Seven, Caterham, was bought over by Tan Sri Tony, Kamarudin Meranun and SM Nasarudin back in April, before they were allowed by the courts to legally use the “Team Lotus” name. The purchase of Caterham has already seen a rebranding of the Caterham Team AirAsia GP2 team.
Here are some photos of the T128 with the revised livery. Caterham is prominently plastered on the race car’s sidepod while the famous GE logo is found on the front, middle and tail sections of the car, in various sizes. Do you like the new look?
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“This is a monumental occasion for Caterham Cars. We are a niche low-volume sportscar manufacturer and yet we are now a key partner for a Formula One team with an extremely bright future. The purchase of Caterham signalled an exciting new era for the company in terms of the continued development of the legendary Seven,” Caterham Cars MD Ansar Ali said.
“But in terms of global visibility for the Caterham brand, you don’t get much better than Formula One. Caterham has a long and distinguished history in grassroots motorsport but this puts the firm in front of a truly global audience to sit alongside major car brands including Ferrari, McLaren and Mercedes Benz,” Ali added.
© 2011 Paul Tan's Automotive News. All Rights Reserved.
This story originally appeared on Paul Tan's Automotive News on Wed, 06 Jul 11 01:36:56 +0000.
Related posts:
- Tony Fernandes: No decision on Team Lotus rebranding yet, but Caterham name will be stuck on GP2 Team AirAsia
- Team Lotus Enterprise to take Caterham to new heights
- VIDEO: It’s official, Team Lotus and Caterham join hands!
- Team Lotus to takeover Caterham? We’ll know next week!
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